WhatsApp for Distributors and FMCG Teams
Coordinate sales reps, drivers, delivery proof, collections, and customer updates across daily distribution routes.
Routes
Route Assignment Message
Send reps and drivers their route list, account notes, collection tasks, and delivery priorities before the day starts.
Customer Updates
Customer Visit Reminder
Remind customers before a scheduled sales or delivery visit with branch, rep name, window, and reply options.
Proof
Delivery Proof Capture
Collect photo proof, receiver name, shortage notes, and return requests from the field in one WhatsApp workflow.
Exceptions
Shortage Escalation
Alert warehouse and sales owners when a driver reports missing cases, damaged goods, or a rejected delivery.
Collections
Collection Promise Reminder
Follow up on promised payments with the customer and sales owner before the route closes.
Onboarding
New Account Document Request
Ask new accounts for VAT certificate, CR, location pin, and finance contact through a guided WhatsApp thread.
Sales
Trade Promotion Announcement
Send account-specific promotions, minimum order rules, and expiry dates to retailers through WhatsApp.
Reporting
Route Closeout Digest
Summarize completed stops, failed visits, collected amounts, and open exceptions for managers at the end of the route.
No matching workflows.
Build the module your business actually needs
Tell us about the workflow eating hours every week, the one held together by spreadsheets, ERP exports, and WhatsApp groups because it is too specific for any off-the-shelf tool. We scope it, build it, and ship it as a first-class Raqi module.
Operational workflows
Turn daily sector events into WhatsApp workflows your customers, drivers, field teams, and finance team can actually act on.
WhatsApp for Distributors and FMCG Teams FAQ
What does WhatsApp for distributors and FMCG teams look like for our team?
Raqi maps the messages your distribution and FMCG team sends today — confirmations, dispatch notes, delivery updates, collection reminders, exception alerts — into structured WhatsApp workflows triggered by your real operational events. Customers get clear updates from your branded number, and your team keeps a searchable record of every send and reply.
Do we need to switch our ERP, dispatch system, or POS?
No. Raqi sits around whatever distribution and FMCG stack you already run — ERP, dispatch, route planner, POS, accounting, spreadsheets — and turns the events that matter into WhatsApp messages. Your team keeps working in the same tools they use today.
Who configures the workflows?
Raqi sets the workflows up with you. We sit with the operations and customer-facing teams, map every trigger, message, owner, and approval against the way your distribution and FMCG operation actually runs, and launch only after you sign off on the message copy, routing, and audit behavior.
Where is our customer data stored?
Data stays in-region. Raqi runs on infrastructure hosted inside the GCC, and customer messages, attachments, and operational metadata never leave the region. Retention windows, access controls, and audit logs are configured per customer.
Do messages go out from our own WhatsApp number?
Yes. Raqi is an official Meta tech provider, so every workflow is delivered through your own verified WhatsApp Business number with your brand name, profile picture, and reply behavior — never a shared sender.
What does the pilot look like for a distribution and FMCG team?
We start with the single workflow costing your distribution and FMCG team the most manual follow-up — usually a customer update, a dispatch handoff, or a collection reminder. We scope it together, run it as a pilot with a small group, measure response and completion, then expand to the next workflow only once the channel earns the trust of the team.
